E-Commerce is slowly sucking the life out of small businesses. As the big boys get comfier and comfier on the web, your customers are slowly being drawn to their “ease-of-use”, “convenience” and “functionality”. Web design and development is progressing to impressive levels these days and the big winners are customers.

Major companies provide online portals for customers to easily purchase goods and services. But what if your business cannot afford a $10,000 website for your company with an online shop? With this in mind, FindItLocal411 has launched the E-Commerce solution for small businesses.

We are proud to announce the launch of two features on FindItLocal411.com that will drastically improve the way you attract customers. “The Marketplace” and “The Blast” are designed to help you and your customers conduct better business.

The Marketplace

The Marketplace is structured to function as a “web mall” or “online store” that features the products of businesses from across town or across the nation!

The concept is simple: If you are a business owner, you can list your products (like Pet Detangler show on the right) on The Marketplace site for customers to peruse. Once products are bought, you will receive orders via email with purchases deposited directly into your bank prior to shipping. You ship the purchased product to the customer and the sale is complete! It’s like opening a new store online for minimal cost.

The Blast

To complement your Marketplace presence, we will be instituting an “Email Marketing Blast” to promote your products. Emails can also be utilized to highlight special services, sales or special announcements. These messages reach thousands of consumers directly once they express interest in this “deals” notification.

The emails are designed to increase exposure and sales at the same time. The schedule of emails works like this: Twice a month we will deliver a customized message about some feature you wish to have known about your business to a list of your current and past customers “only”. And twice a month we will deliver another message (or the same message if you choose) to “our entire list” of subscribers driving new customers to your business. That’s four times per month your message is delivered directly to many thousands of known customers!

Increased Business

These two features are intended to enhance the standard Business Listing Directory we already have in place. As many readers know, companies and organizations listed on our site enjoy significant boosts in page views and hits/month. Even if your business model will not benefit from “The Blast” or “The Marketplace”, our Business Listing is sure to provide value.

Since our launch in the spring of 2009 FindItLocal411.com has become a resource for small business. We focus on day-to-day business issues on our blog and offer many ways to leverage your business through online marketing, advertising and social media. The addition of E-Commerce options, our latest addition to FindItLocal411.com, may prove to be our biggest evolution yet. Home businesses can now compete in the same market space as Wal-Mart or Target.

Online Purchases Going Up

Shoppers are turning to the Internet with greater frequency these days as the chart to the right shows. Granted, the spending referred to occurred in 2006, but it is safe to assume that online sales have only increased in the three years since. With this new FindItLocal411.com program, businesses of any size in any part of the country can jump on board and earn their share of the industry spending.

Table Courtesy of Wikipedia.org.